Catalog & Ecommerce Copywriting
That Turns Browsers Into Buyers
There isn’t a lot of room to describe what you’re
selling on most ecommerce sites. Catalogs hold the same challenge.
It takes a special talent to make a connection with customers,
notify them of benefits, and create a desire to buy within
that limited space. There is a way you can Inspire more visitors
to click those “buy” buttons or phone your call
center. Incorporate persuasive catalog & ecommerce copywriting
for your shopping cart sites or print catalogs.
Ecommerce copywriting from Marketing Words, Inc. starts with
the development of home page, category and sub-category pages
for online shopping carts. This structure acts as a funnel,
driving visitors deeper into your site. Next, select words
that work well with each, individual product are chosen. Finally,
descriptions designed to cause positive reactions in your
site visitors and/or catalog readers are developed. This equates
to higher conversion rates online and more sales offline.
Search Engine Optimized Ecommerce Copywriting
Take your ecommerce copywriting efforts one step further
and optimize each page for the search engines. By using search
engine optimized (SEO) copywriting on your ecommerce site,
you’ll receive more qualified traffic and thus more
customers.
Online Catalog Copywriting Samples
Below are a few examples of search engine optimized ecommerce
copywriting created by Marketing Words.
Gorton’s
Fresh Seafood

Smooth
Fitness

Gershel
Brothers

Contact
us today for more information about your ecommerce or
offline catalog copywriting needs. We’ll work with you
to create a sales environment that pays off time and time
again.
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