Web Page Review: Public Library Faces Above-The-Fold Issues

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Sometimes we tend to view our own websites as if everyone who visits will understand what we’ve done and how to find what they need. As this local, public library finds out, taking into consideration who your audience is, what they want and where you position your information can be paramount. Would you like a […]

Web Page Review: Nutritional Supplement Site Gets Help with Clarity & Sales

colostrum-home-page

These days nutritional supplements are a dime a dozen. It seems every company has their own brand of a variety of products. What makes one different/better than the other has to be communicated clearly through design and copy in order to convert visitors into buyers. That’s what the panel focused on when giving advice to […]

Web Page Review: Photographer’s Site Gets Conversion & Copy Suggestions

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Selling artistic products can be a challenge. Much of what brings a site visitor to the point of purchase is sheer personal taste. That’s what made this particular web page review so interesting. Subscribers of my Marketing Words Newsletter get the chance to enter their sites into a monthly drawing for a review. (Just reply […]

Web Page Review: Web Design Firm Gets SEO/Conversion Pointers

words-images

It was a unique experience for a group of web designers and copywriters to review a site about web design and copywriting. Sometimes it’s easier to spot areas of improvement on other’s sites   The recommendations made for Words & Images could easily be applied to many other types of sites as well so read […]

Web Page Review: Ecommerce Site – Shaver Spares

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After spending some time on the home page of Shaver Spares, the panel came up with several recommendations (individually) to improve the search engine rankings, conversions and overall marketing success of this ecommerce store. If you’re a subscriber of my Marketing Words Newsletter you have the opportunity to submit one page of your site into […]

Web Page Review: Ecommerce Site – Beacon’s Glow

beacon-glow

After spending some time on the home page of Beacon’s Glow, the panel came up with several recommendations (individually) to improve the search engine rankings, conversions and overall marketing success of this ecommerce store. Subscribers of my Marketing Words Newsletter get the chance to submit one page of their site into a monthly drawing. (Just […]

Web Page Review: Lack of Information Causes Concerns

kelly-windsor

Once a month, I pull a web page out of a virtual pot of entries (from my Marketing Words Newsletter subscribers) and that page gets a complimentary review from my panel of web marketing experts. The advice given helps the site owners improve rankings, conversions and sales. This month’s feature is the home page of […]

Web Page Review: Emergency Survival Kits

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Subscribers to my Marketing Words Newsletter get the added bonus of submitting one web page for possible review.  Then my collection of web experts and I point out trouble spots the site owner can correct in order to get better rankings and conversions. This month’s feature is a category page of an emergency survival kit […]

Web Page Review: Orlando Vacation Store

love-film

Subscribers to my Marketing Words Newsletter get the added bonus of submitting one web page for possible review.  Then my collection of web experts and I point out trouble spots the site owner can correct in order to get better rankings and conversions. This month’s feature is a category page from Orlando Vacation Store. From […]

Web Page Review: May Real Estate Group

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Oftentimes, we see things in a completely different way than others do when it comes to our websites.  That’s why it’s always a good idea to have someone outside your daily scope of work take a look. Subscribers of my Marketing Words Newsletter get the chance to submit one page of their site into a […]