SEO Copywriting for Bullet Lists

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About Karon Thackston

For over 25 years, web & SEO copywriter Karon Thackston has created optimized copy and content that has increased conversions & search rankings. Find out more about Karon on Google+.


  1. I always love your advice, Karon — it all boils down to a balance between readability (most important) and keywords for SEO purposes (secondary importance).You mention using synonyms. Do you use any particular tool to determine synonyms to use, or do you just use what feels natural? I did a casual search and found this tool: Not sure how useful it is? Or any similar tool??

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