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Factors Influencing Consumer Behavior: Why & How Amazon Shoppers Buy

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If you ask almost any Amazon seller what question lies heavily on his/her mind, chances are good that “factors influencing consumer behavior” will be in the top 10. Knowledge about the types of consumer buying behavior for Amazon target customers is highly valuable because it will: Impact what’s included in every listing Influence how the listing copy is written The … [Read more...]

Clearing the Confusion About Amazon Keyword Optimization

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Of all the questions I get pertaining to writing Amazon product listings, the majority are about keyword research and optimization. I’m not the only one. My friends at Seller Labs constantly field questions about where keywords should go for best results, keywords for Brand Registry 2.0, and more. I’ve invited Tyler Henderson from Seller Labs to answer several frequently … [Read more...]

How Long Should Amazon Bullet Points Really Be?

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When it comes to writing bullet points for Amazon, "How long can they be?" is probably the most frequently asked question. The better question to ask is "How long should Amazon bullets be?" That's because, even though Amazon lays out guidelines (terms of service), there are several other considerations when determining the best length for your Amazon bullets. What's the Best … [Read more...]

[DEMO] Pro Amazon Listing Optimization Tips Using Helium 10’s Exclusive Process [Coupon Code]

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KT squared is back! Join Karon Thackston and Karyn Thomas as we reveal some professional secrets for optimizing your Amazon listings for higher rankings & more sales… … If you just start writing about your products without doing these things first, your rankings and conversions will suffer. The good news is… these techniques are easy to include! Want to give Helium 10 … [Read more...]

Totally Revamping Your Amazon Product Description Writing Can be Disastrous

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Indexing and ranking is a necessary and anticipated process for most Amazon sellers who add a new product description. It's exciting to watch your Amazon listing climb the ladder from nothing to Best Seller status. Indexing, however, is a term that many sellers misunderstand. Most believe it means that Amazon is evaluating and ranking your Amazon product description writing … [Read more...]

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