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how to write headlines
How to Write Persuasive Headlines with Karon Thackston
Here's another excerpt from my copywriting presentation at a previous NAMS in Atlanta. During this portion of the
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Testing & Tweaking Headlines for Maximum Results
Writing headlines can be a traumatic experience for some people. Even those with a good amount of expertise with
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Doesn’t the Headline ALWAYS Use the Biggest Benefit?
This is a question I was asked by a client today. He wanted me to write an ezine ad for him and the ad, unlike his
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