The Quick & Easy Way to Discover Your Unique Competitive Advantage October 10, 2012 By Karon ThackstonBy Karon Thackston. © All Rights Reserved If there is one major complaint I hear most from of our copywriting clients, Continue Reading
How Toothpaste Can Help with USP Development October 5, 2011 By Karon ThackstonWhy did you pick the toothpaste you use? Were you looking for whiter teeth? Fresher breath? Help with sensitivity? Continue Reading