25 Idea Generators for Writing PPC Ads June 3, 2009 By Karon ThackstonBy Karon Thackston © 2009, All Rights Reserved "I feel like I'm in a rut." "I don't know where to start." "I've Continue Reading
Are ROBO Shoppers Faking Out Your PPC Conversion Rate? April 27, 2009 By Karon ThackstonBy Karon Thackston © 2009, All Rights Reserved We've heard it for years. Heck, I've said it myself countless times Continue Reading
PPC Copywriting That Brings Quality Clickthroughs November 17, 2008 By Karon ThackstonAs seen in Website Magazine By Karon Thackston © 2008, All Rights Reserved It's a common mistake that almost every Continue Reading
PPC Should Stand for Particularly Precise Copy September 11, 2008 By Karon ThackstonBy Karon Thackston © All Rights Reserved It's a major mistake in pay-per-click (PPC) copywriting.Writing general ads Continue Reading