If you ask almost any Amazon seller what question lies heavily on his/her mind, chances are good that “factors influencing consumer behavior” will be in the top 10. Knowledge about the types of consumer buying behavior for Amazon target customers is highly valuable because it will: Impact what’s … [Read More...]
My Business Story: Where I Was, What I’m Doing, & Why I Changed
I received an email the other day from someone asking about my story. While I’ve shared my story (in part or in whole) on stage at speaking events or during interviews, I don’t think I’ve mentioned it in blog … [Read More...]
How To Get Blog Followers While You Increase Blog Traffic
I remember the day I launched my blog almost two decades ago.I was so excited! It felt like Marketing Words had taken a giant leap forward. While I got comments of congratulations from business and personal friends, … [Read More...]
Clearing the Confusion About Amazon Keyword Optimization
Of all the questions I get pertaining to writing Amazon product listings, the majority are about keyword research and optimization. I’m not the only one. My friends at Seller Labs constantly field questions about … [Read More...]
9 Easy Ways to Brainstorm Unique Blog Post Ideas Readers Crave
Another blog post? While it’s exciting that your readers want to hear from you on a regular basis, cranking out a never-ending flow of blog post ideas can sometimes make you as anxious as maxing out your credit … [Read More...]
How Long Should Amazon Bullet Points Really Be?
When it comes to writing bullet points for Amazon, "How long can they be?" is probably the most frequently asked question. The better question to ask is "How long should Amazon bullets be?" That's because, even … [Read More...]
How to Grow Your Passive Income & Affiliate Marketing Income
Over the last few years, I've really gotten into passive income. I mean *really* fallen in love with it. The primary reason was so I could earn a living while I was doing other things (like playing pickleball, … [Read More...]
Passive Income Strategy: How to Make Printables to Sell on Etsy, Amazon & More
When it comes to passive income strategies, selling digital downloads on Etsy, Amazon and other places is one of the hottest trends going. That’s because it doesn’t take any special skills, printables are quick to … [Read More...]
Understanding the Online Buying Process Can Increase Your Sales
Most marketers don't give a lot of thought to the online buying process of their customers / readers. That's a shame because — whether you're writing landing pages, eBay, or Amazon product listings, blog posts, … [Read More...]
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[DEMO] Pro Amazon Listing Optimization Tips Using Helium 10’s Exclusive Process [Coupon Code]
KT squared is back! Join Karon Thackston and Karyn Thomas as we reveal some professional secrets for optimizing your Amazon listings for higher rankings & more sales… … If you just start writing about your … [Read More...]
Simple Blog SEO Tips To Increase Traffic
For years, I’ve been working on driving traffic to my blog.I’ve studied several blogging SEO tips and taken a course or two. However, I never stuck with them because most were complicated and time consuming to … [Read More...]
Totally Revamping Your Amazon Product Description Writing Can be Disastrous
Indexing and ranking is a necessary and anticipated process for most Amazon sellers who add a new product description. It's exciting to watch your Amazon listing climb the ladder from nothing to Best Seller … [Read More...]
How To Move From Services To Passive Income
Have I ever told you the story of how I broke free from 100% client work and grew my passive income? I founded my business, Marketing Words, as a copywriting agency in 1999 leaving behind a legacy of various … [Read More...]
Call-To-Action: Making It Fit Makes All The Difference
It was going so well — so what happened? Many copywriters get off to a wonderful start: The headline is compelling, the body copy is benefit-filled, but then comes the call-to-action and the whole thing falls … [Read More...]
Amazon Product Reviews Policy
Amazon’s product reviews policy has a long and shaky history. A few years ago the ecomm giant sent a shockwave through seller communities everywhere by revoking the privilege of giving away (or deeply discounting) … [Read More...]