I'll confess, I don't quite get Instagram. I feel trapped. I can hardly go anywhere (except on sponsored grams or links in profiles). Because there are so few clickable links on Instagram, the only thing to do is look at pictures (or videos). So… Problem #1: Instagram Links Aren't Clickable Sure, … [Read More...]
Amazon May Have Lost Your Backend Keywords
A few weeks ago, Amazon made a low-key but potentially hazardous change to the backend keywords (Search Terms) fields. Supposedly, steps were taken to safeguard your keywords, but we have been contacted by clients … [Read More...]
The Unsexy but Highly Profitable Practice of Repeatable Processes
I admire Cindy Bidar. Do you know her? Cindy’s unique ability to break down complex systems into simple, easy-to-implement lists is nothing short of amazing. What difference do checklists or templates … [Read More...]
7 Expert Tips for Writing Bullet Points That Sell
What are the two most-read sections of any piece of copy? The title and the bullets. This is one reason why almost all e-commerce content management systems (CMSs), as well as online e-tail giant Amazon, include … [Read More...]
I Have Great Products, So Why Aren’t They Selling?
As an Amazon seller, it is critical that you find in-demand, unique items that customers want to buy on a regular basis. After all, without products you have nothing to sell. Liquidation, wholesale, arbitrage, … [Read More...]
How to Write & Optimize Amazon Product Listings for Rankings & Sales
For years, people have compared Amazon and Google. While there have been similarities in the past, I’ve seen them increase in recent months. As the now-dominant search engine began its quest to becoming the number 1 … [Read More...]
Persuasive Writing for Blogs & Websites Depends on These Words
What makes persuasive copywriting persuasive? Have you ever thought about that? To a lot of people, persuasion equals hype. But it doesn't have to. You can see what I mean here. Which one do you find more … [Read More...]
How to Monetize a Blog Post: 5 Proven Ways
One of the most-common questions when it comes to blog posts is "How can I make money blogging?" Let me offer you some suggestions about how to monetize a blog post with these 5 proven ways. As a note, … [Read More...]
How Your 5 Senses Can Increase Amazon Listings Conversions
I had the pleasure of being a guest on The Online Rich podcast and thought I'd share a portion of the fun and enlightening interview I did with Rich Reister. Scroll down for detailed information about: How … [Read More...]
How to Quadruple Your Blog Subscribers With One Proven Change
An exceptional balance of tech and talk. That’s how I’d describe Cindy Bidar because she is a hardcore techy who can also write with creative flair. Not only have we been online and offline friends for years (maybe … [Read More...]
Your Content Marketing Funnel Should be Built Backwards
When they begin the process, most people start a content marketing funnel with a blog post. Then they try to figure out what to do with it; how to monetize it. If you take a backwards approach to this blog … [Read More...]
Why I Switched From Leadpages to Thrive Themes Templates
Anybody who knows me will tell you in a heartbeat that I am NOT a techy person, so the more I can drag and drop when setting up forms and pages, the happier I am. I originally signed up with Leadpages because I … [Read More...]
4 Things You Can Do Today to Write Better Blog Posts
All too often, we think of the blog that we write for as "our" blog. And, it is. We, as the website owner, have control of the blog. We created it, we operate it, we publish posts on the blog. It is, in fact, … [Read More...]
How to Protect Your FBA Business from Amazon with Multiple Streams of Income
If there has been one recurring theme for Amazon sellers in 2018 so far it’s watch your back. With evil competitors lobbing false claims, ominous account suspensions with little to no explanation, surprise trademark … [Read More...]
Mastering the Art of Writing Sexy Bullet Lists
From short ecommerce product descriptions to Amazon listings to enormously long sales letters; ask any copywriter and they'll quickly tell you that bullet points are one of the most valuable tools in their skill … [Read More...]