About Us

About Marketing Words, Inc.

 

Karon Thackston, President
2211 Ridgeview Road
Elgin, South Carolina, USA 29045
Monday-Friday 9am – 5pm Eastern Time
Click Here To Email Us

Follow Marketing Words
 

Focused Results for Online Businesses

Karon Thackston (President) and her team have over 50 years of combined experience in marketing, advertising, website copywriting, ecommerce copywriting, Amazon & eBay listing writing and SEO copywriting. What sets us apart? We understand the processes involved with creating various types of advertising strategies which gives us an advantage in creating copy that produces results.

For example, we know the advertising copy has to work well with the photos and within the strict space constraints of an Amazon product page. Our team understands that SEO copy must consist of a delicate balance of keywords and phrases, target audience psychographics and facts. Otherwise, the message won't be easily accepted and the search engine rankings will be destroyed.

Taking the time to do the research and master the processes behind the scenes allows Marketing Words to offer you better quality services.

Karon's Credentials

I have been in love with advertising since I was six years old. I remember watching Saturday morning cartoons and seeing the Frito Bandito on the screen (that ought to “date” me). I looked up at my mom and exclaimed, “I want to do THAT!”

It was fascinating to me that the way words were used, the way particular images were shown or where a logo was placed in an ad would decrease or improve its performance. The whole advertising process was exciting and I literally fell in love with it!

Since that time I have spent my business life in pursuit of advertising as a whole. I obtained my college degree in Marketing. Every job I have held in the corporate world – from newspapers to radio stations to ad agencies – has allowed me to learn more and more about the process of advertising copywriting.

Years ago, I began to study the Myers-Briggs outline of behaviors and eventually graduated from a DISC Behavioral Model course. Once again… the ways in which people respond to various words, actions, colors or attitudes had me in awe. As I began to incorporate those new bits of knowledge into my copywriting, I found it was working better and better.

• Certified Landing Page Optimization Professional
• DISC Behavioral Model Graduate
• Speaker for Search Engine Strategies (SES) and Search Marketing Expo (SMX)
• Speaker at Internet Summit
• Speaker at Internet Retailer
• Instructor at NAMS Conference
• Author of Blogging Advantage: How to Create Blog Posts That Entice & Engage (ebook)
• Author of  Ecommerce Copywriting
• Author of Amazon Advantage: Product Listing Strategies to Boost Your Sales (ebook)
• Creator of Amazon Product Listing Boot Camp (video training)
• Author of Step-by-Step Copywriting Course
• Creator of Marketing Words Copywriting Blog
• In Business Since 1999

Podcast Guest on…

The Amazing Seller

How to Optimize Your Amazon Listings for More Sales – Episode 86

Amazon's New Listing Optimization Updates – Episode 155

Optimization Updates & Best Practices for Rankings & Conversions – Episode 245

Product Listing Strategies to Boost Sales & Rank Higher – Episode 417

The Online Rich

Writing Killer Sales Copy That Converts on Amazon – Episode 40

My Wife Quit Her Job

How to Write Amazon Listings That Sell Like Crazy – Episode 74

Copywriting Strategies to Increase Ecommerce Sales – Episode 194

Just Add Hustle

How to Grow Your Freelance Writing Business – Episode 25

Pink Coattails

Copywriting & Content with Karon Thackston – Episode 19

Private Label Movement

Keys to Effective Content Creation for Amazon Seller – Episode 212

E-commerce Marketing Podcast

How to Write Product Descriptions That Sell More

E-commerce Momentum

Marketing Words That Matter When Selling on Amazon, eBay and Shopify – Episode 242

Seller Labs

Key Points About Compelling Copy & Keywords on Amazon

Geek Hustle

Interview With Karon Thackston – Episode 37

The Income Highway

PPC Copywriting Techniques – Episode 60

Voices of Marketing

Copywriting Tactics – Episode 44

It would be our pleasure to assist you with your next project and to provide the marketing words that will help your business succeed. Contact us today and let's get started!

Glory to Him who is able to do exceedingly abundantly above all that we ask or think,
according to His power that works in us.  Ephesians 3:20