I admire Cindy Bidar. Do you know her? Cindy’s unique ability to break down complex systems into simple, easy-to-implement lists is nothing short of amazing. What difference do checklists or templates make? When done right they can be a primary factor in saving money and making money for your business… and doing it all
Continue Reading
Online Business
How to Build Multiple Streams of Income That Produce Every Month
Have you been concerned about all your revenue coming from a single source? Are you tired of doing all the work yourself and are looking for passive income ideas? In this conversation with super-smart businesswoman Sue Painter, we discuss what multiple streams of income are, how to generate ideas and steps to get you started
Continue Reading
How to Make an FAQ Page That Generates Sales
The Frequently Asked Questions (FAQ) page is a standard addition to almost any site. It usually lists questions customers ask on a regular basis along with the answers to those questions. But what befuddles me is that hardly any websites I’ve visited use this page as a sales or rankings tool. Did you think of
Continue Reading
Multiple Streams of Income Are Vital for Small Business Survival
I’ve seen it happen too many times. Online businesspeople get tunnel vision and – before you know it – all their revenue is coming from a single source. That’s a dangerous place to find yourself! Years ago, millions of website owners found all their traffic dried up overnight thanks to a Google update. Just recently,
Continue Reading
How Time Traps Almost Caused My Online Business to Fail
Way back in 1999, when I first decided to launch Marketing Words, it was just me… all alone. There was no Marketing Words team at that point. Like practically every other home-based entrepreneur, if I didn’t do a particular task it didn’t get done. For the first few years, I continued to bang my head
Continue Reading
7 Work-Life Balance Tips to Keep Entrepreneurs Sane
I hear it all the time. In the beginning, entrepreneurs have wonderful imaginings about working for themselves. You know … do a little business, wash a load of clothes. Do a little business, go meet a friend for lunch. Do a little business, travel for a few days. All that can become reality, but —
Continue Reading
“A” in the FACE Copywriting Formula
Now there’s an easy way to decide just how much copy you need on your site. My simple F.A.C.E. formula gives you a quick way to figure out this often confusing part of copywriting.
4 Lessons From The Eagles About Achieving Success
Success rarely comes easy. In anything. So when I hear someone say, “I wish I was like (fill in the blank)” or “(Name) has it so easy / good,” I often roll my eyes. Usually, these folks don’t understand all the time, energy, heartache, sacrifice, money,
Continue Reading
Landing Page Review: Helping the Flow of Bliss Wine Imports
When it comes to ecommerce websites, driving traffic to your site and directing its flow within your pages is critical to your success. These are just two of the elements we draw attention to in this website review. Want one of your web pages to be reviewed? Subscribers of the Marketing Words Newsletter are eligible
Continue Reading