When you market your business and/or products, what result are you looking for? Probably that customers would react positively to your ads or website, see themselves in your marketing and want to buy
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Copywriting
14 Best Email Subject Lines of 2021 and Why They Work
What were my 14 best email subject lines last year? See them here and find out why they performed so well — plus, discover my favorite email best practices for getting higher open rates from every subject line you write.
Creative Copywriting Examples: How to Differentiate Your Products
How do you set your products apart so they sell more? Whether you’re on Etsy, Amazon, eBay, or your own site, these creative copywriting examples show you how!
3 Tiny Words That Add Mystique to Your Social Posts, Blog Post Titles, Headlines & More
What gets people’s interest? Have you ever read Sally Hogshead’s book “Fascinate: Your 7 Triggers to Persuasion and Captivation”? It is very enlightening. Sally was a former copywriting expert for years so she understands what it takes to communicate through written words. While Sally includes 7 forms of communication in her book that intrigue individuals
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5 Marketing Email Fails That Kill Conversion Rates
Tired of sending out emails that get few or no results? Ready to have a consistent method that works? Whether you’re promoting your products / service or someone else’s as an affiliate, ditch these 5 marketing email fails and you’ll be well on your way!
Understanding the Online Buying Process Can Increase Your Sales
Most marketers don’t give a lot of thought to the online buying process of their customers / readers. That’s a shame because — whether you’re writing landing pages, eBay, or Amazon product listings, blog posts, social media posts, or practically any other type of copy/content — lending due attention to the consumer buying process can
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Call-To-Action: Making It Fit Makes All The Difference
It was going so well — so what happened? Many copywriters get off to a wonderful start: The headline is compelling, the body copy is benefit-filled, but then comes the call-to-action and the whole thing falls apart. Why? It could be a dozen different reasons, but one of the most common I’ve seen is that
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4 Things That Make or Break Sales Page Success [Copywriting Examples]
When it comes to creating online sales pages, you’ll want to learn copywriting techniques that boost conversions. When you understand that much of the total sales page copy is crafted from sections of short copy, it becomes significantly easier to draft a page that demands results. Using several copywriting examples, let’s walk through 5 short
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Getting Inside the Mind of Your Target Audience Can Lead to More Sales
The minute you began to create your very first piece of copy, you most likely discovered that writing it isn’t easy. In fact… after hours of staring at a blank computer screen, you probably started talking to yourself: “What am I doing?” “Who am I writing to, anyway?” “Since I don’t know who they are
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Headline Examples for 5 Persuasive Types of Headlines (And How to Write Them)
Want to write conversion-worthy headlines? Here are examples of 5 of the most persuasive types.